How It Works

Phonics That Works With the Brain, Not Against It

Rooted in the Science of Reading, Secret Stories® appeals to as many senses as possible through stories, visuals, movement, sounds, experiences, and feelings. Phonics skills get stored in multiple learning networks, so they are easier to retain and easier to retrieve.

How Secret Stories® Works

3 simple steps. No training, no scripts, no curriculum overhaul.

1

Introduce the Secret

Each tricky phonics pattern has a brain-based secret story that makes the letter behavior unforgettable. Kids remember why letters do what they do.

2

Backed by the Science of Reading

The stories connect letters to sounds through the brain's story and emotion pathways, the way kids actually learn to read according to Science of Reading research. Patterns stick without drills or memorization.

3

Watch Them Read

Within 2-3 weeks, kids start self-correcting and decoding on their own. Average result: 1.5-2+ grade levels of reading growth.

What Makes It Different

Most programs teach rules and hope they stick. Secret Stories works the way the brain actually encodes and retrieves patterns.

Backdoor Learning

Engages visual, auditory, emotional, and kinesthetic pathways to strengthen long-term memory and pattern recognition.

Dual-Track Model

Combines structured literacy with learner-driven curiosity, giving kids the just-in-time tools they need to decode unfamiliar words.

Nonconscious Processing

Stories and songs embed phonics patterns without cognitive overload. Ideal for young learners, ELL students, and students with processing challenges.

Muscle Memory & Movement

Accelerates retention through targeted physical engagement, aligned with how the brain builds neural pathways.

The Results, Measured

Across 27 independent studies, Secret Stories® measured a 1.62 average effect size and earned the ESSA Tier 1 STRONG evidence rating, the highest standard.

EFFECT SIZE HIGHER IS BETTER
Avg. of 100 most-researched programs
McGraw-Hill · Wilson · Scholastic · F&P…
.24
+ Explicit phonics added
Core curriculum with phonics layered in
.41
.24 ES · industry average
.41 ES · + explicit phonics
1.62 ES · + Secret Stories®

A Day in a Secret Stories Classroom

No extra lesson time needed. The Secrets fold into what you are already doing, all day long.

Morning

Sing the Better Alphabet Song

Two minutes during morning meeting or transitions builds letter-sound mastery through music and muscle memory, most classes know every sound within weeks.

Phonics Block

Introduce a Secret When a Word Calls for It

A tricky word comes up, so you tell the Secret behind it. No script, no separate lesson. The story does the teaching in under a minute.

Reading & Writing

Students Reference the Posters

The Secrets hang on the wall, so students glance up to decode while reading and to spell while writing, in every subject, on their own.

All Day

The Secrets Travel Everywhere

Because the patterns live in stories kids love to retell, review happens naturally at lunch, at recess, and at home, without extra drills.

See It Explained in 2 Minutes

Watch how the Secrets turn phonics into stories kids cannot forget.

Common Questions

The short answers, straight from the research and the classrooms using it.

Is this a curriculum or a supplement?
A supplement. Secret Stories® is a plug-in resource that layers onto any core curriculum your school already uses. There is no replacement, no re-adoption process, and no overhaul of your literacy block.
Do I need training to start?
No. The Educators Guide walks you through every Secret with step-by-step instructions, and most teachers start using them on day one. Optional PD is available for schools and districts that want it.
How fast do teachers see results?
Classrooms report measurable results within 30 days. In the Indiana study, most students reached alphabet mastery within two weeks, and across the research base classrooms average 1.5 to 2+ grade levels of reading growth.
See the full research →

Ready to See It in Your Classroom?

The same materials behind the 1.62 effect size, packed into one kit per classroom.

Not ready yet? Preview the samples first